BUAD 332 EXAM 2 BUSINESS LOGISTICS AND

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BUAD 332 EXAM 2 – BUSINESS LOGISTICS AND

SUPPLY CHAIN MANAGEMENT TEST LATEST 2025 /

2026 ACTUAL EXAM WITH COMPLETE QUESTIONS

AND CORRECT DETAILED ANSWERS (100%

VERIFIED ANSWERS) |ALREADY GRADED A+| ||

VERIFIED EXAM!!!|| ||LATEST EXAM!!!||

• New product ideas come from ____.
• internal sources, using company R&D
• external sources, listening to distributors and suppliers
• external sources, watching and listening to customers
• Both A and C
• All of the above are source of new product ideas -

Answer-e. All of the above are source of new product ideas.

Frequent purchases, little planning, low customer involvement, low prices, widespread distribution, and convenient locations are characteristics of ____.

• shopping products
• convenience products
• unsought goods 1 / 3

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• specialty products - Answer-b. convenience products

• A product's ____ is the place the product occupies in

consumers' minds relative to competing products.

• life-cycle stage
• location
• positioning
• distribution - Answer-c. positioning

• Coors has labels on their beer bottles that turn blue

when the beer is at the optimal drinking temperature. This is an example of ____.

• co-branding
• multi-branding
• line extension
• brand extension
• none of the above - Answer-e. none of the above

• If a consumer buys a passenger van for driving his/her

children to and from school, the passenger van is a(n) ____. If the same consumer buys the passenger van to 2 / 3

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operate an airport shuttle service, the passenger van is a(n) ____.

• sought good; consumer product
• unsought good; industrial product
• industrial product; consumer product
• consumer product; industrial product - Answer-d.

consumer product; industrial product

• All of the following are accurate descriptions of

conditions necessary for market-skimming pricing strategy to work, except which one?

• Production and distribution costs must fall as sales

volume increases.

• Competitors should not be able to enter the market

easily and undercut the high price.

• The product's quality and image must support its higher

price.

• Enough buyers must want the product at that high price.
• Answer-a. Production and distribution costs must fall as

sales volume increases.

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