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WGU D077 LEARNING OBJECTIVES EXAM 2 LATEST VERSIONS
2024-2025 COMPLETE 300 QUESTIONS AND CORRECT
DETAILED ANSWERS JUST RELEASED
WGU D077 LEARNING OBJECTIVES EXAM A
Q: A salesperson visits a customer to make sure the customer is satisfied with the purchase of the product. What step in the sales process is the salesperson completing?
- Following up
- Closing
- Demonstrating the product
- Handling objections - ANSWER-Following Up
Q: Bait and switch - ANSWER-A form of fraud where customers are "baited" by advertising that is for a product or a service at a low price. Customers then discover that the advertised good is not available and are "switched" to a more expensive product.
Q: Planned Obsolescence - ANSWER-Is a policy of designing a product with a limited useful life, so it will become unfashionable or will no longer function after a certain period of time and put the consumer under pressure to purchase again.
Q: Pyramid Scheme - ANSWER-unethical and unsustainable business model where those higher up the pyramid profit from recruitment fees of those below
Q: Hard Selling - ANSWER-Where the salesperson uses excessive pressure to push the customer to quickly close a sale
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2 Q: Customers are shown advertising for a new mop at the price of $19.99. When they go to purchase the mop, the company states that the mop for $19.99 is not available, but there is a similar model available for $39.99. Which behavior is illustrated by this action?
- Kickbacks
- Pyramid scheme
- Bait and switch
- Planned obsolescence - ANSWER-Bait and switch
Q: A technology manufacturer creates its smartphones using components with a maximum lifespan of two years. After the two-year period, the customer will likely need to purchase another smartphone. Which behavior is illustrated by this practice?
- Hard selling
- Pyramid scheme
- Planned obsolescence
- Bait and switch - ANSWER-Planned Obsolescence
Q: What is the main ethical responsibility of a salesperson?
- Making the customer profitable
- Doing the right thing for the customer
- Placing company interests above customer interests
- Disclosing all potential design flaws of the product - ANSWER-Doing the right thing for the
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customer
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3 Q: A school administrator receives a vacation to a tropical location from a textbook company after purchasing textbooks for a business class from that vendor. Which unethical behavior has this administrator committed?
- Kickbacks
- Pyramid scheme
- Planned obsolescence
- Bait and switch - ANSWER-Kickbacks
Q: Jake recently started a vertical farming business in Heartland, Ohio. He grows pesticide-free produce unique to the region. He constructs vertical farming towers from single-use plastic waste, uses old shipping containers for farming space, irrigates using recycled water, and accesses natural sunlight through skylights made of single-use plastic waste. Jake has joined the Association for Vertical Farming to build his industry knowledge and network, but he needs to develop personal relationships with local farm-to-fork restaurant owners who would be interested in organic produce. What will be the purpose of this farmer's personal selling process?
- Discuss association membership.
- Explain the focus on sustainable farming.
- Facilitate an exchange with restaurant owners.
- Identify the business to customer prospects. - ANSWER-Facilitate an exchange with restaurant
owners.
Q: Jake wants to learn about potential customer needs so the produce can be diversified based on what restaurant owners want on their menus. Which selling approach will Jake need to take?
- Consultative
- Telemarketing 3 / 4
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- Team
- Solution - ANSWER-Consultative
Q: Jake is revising a sales presentation based on new information concerning his customers. The new presentation will now focus on what the current customers want to know about the produce, its shelf life, and its nutrient profile. Which trend is Jake integrating into the presentation?
- Internet of things
- Adaptive selling
- Social networking
- Integrated marketing communications - ANSWER-Adaptive selling
Q: Jake's meeting with a local farm-to-fork restaurant owner presented a new challenge. When asked about how well the produce performed compared to produce that was genetically modified or treated with pesticides, the farmer was unsure of how to respond. Which stage of the selling process does Jake need to work on before following up with this potential customer?
- Handling objections
- Prospecting and qualifying
- Approaching customers
- Closing the sale - ANSWER-Handling objections
Q: Jake is under pressure from investors to sell $1,000,000 in produce by the year's end. The plan is to meet with each of the customers and persuade one customer to purchase 100 towers of produce for the next month. The farmer will pressure the customer to purchase in 24 hours or offer the sale to a competitor instead. Which kind of unethical approach will Jake be using?
- Pyramid scheme
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