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WGU D373 FINAL EXAM NEWEST 2025 ACTUA L
EXAM| COMPLETE QUESTIONS AND CORRECT
DETAILED ANSWERS (VERIFIED ANSWERS )
ALREADY GRADED A+| MARKETING IN THE
DIGITAL ERA FINAL| BRAND NEW!!
Which of the following methods is effective for creating an appropriate e-mail subject line?
- Stay away from clickbait subject lines
- Use customers' name (sparingly)
- Be creative
- Be direct, get to the point
- All of the above
Answer - E. (All of the above)
To build excitement through e-mail messages, which of the following is NOT an appropriate tactic for marketers?
- Creating a close group of e-mail readers
- Including regular calls to action to involve the reader
- Offering sneak peeks and early access
- Rewarding e-mail readers with free products
Answer - B. (Including regular calls to action to involve the reader) 1 / 4
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pg. 2 Which of the following customer behaviors is NOT essential for marketers to include when creating an e-mail list?
- The customer has previously made a purchase
- The customer is about to start the purchase process
- The customer has previously opened an e-mail
- the customer has previously clicked on an e-mail.
Answer - B. (The customer is about to start the purchase process)
Which of the following methods can improve an e-mail marketing program?
- Researching
- Projecting Results
- Validating
- Evaluating
- All of the above
Answer - E. (All of the above)
Which of the following elements can help you build the best mobile e- mail feature?
- A single column layout
- A single call to action
- An integrated inverted pyramid feature
- Both A and CE. A, B, & C
Answer - E. (A, B, & C) 2 / 4
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pg. 3 When Designing an email, what is the most important element to increase the chance of the receiver opening the e-mail.
- Length of the subject line
- Sender Name
- Subject Text
- Text in the preview
Answer - B. (Sender Name)
Which of the following Facebook ads and their specific goals are matched correctly?
- Page Post Engagement Ads - Drive awareness and engagement
- Offer Claim Ads - Offer special discounts or promotions
- Page Likes Ads - Show people a list of likes and engage with their
- App Install and Engagement Ads - Drive people directly to your
social networks
mobile app for installs or re-engagement.Answer - B. (Offer Claim Ads)
Which of the following e-mail notifications should be sent immediately after a customer abandons his/her purchase action?
- Welcome e-mail
- Personal welcome e-mail
- Activation e-mail
- Upsell e-mail
- Getting started e-mail 3 / 4
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pg. 4 Answer - C. (Activation e-mail)
What is the LAST step in the sequence of writing a blog post?
- Create your outline
- Come up with ideas
- Create your post title
- Add a conclusion
- Edit
Answer - E. (Edit)
Placement on Facebook refers to the location where the ads appear on Facebook. Which of the following options is NOT part of Facebook's ad placement?
- Desktop News Feed
- Mobile News Feed
- Audience Network
- Desktop Left Column
Answer - E. (Desktop left column)
Customers' demographic data can help marketers create more customized e-mails. Which of the following can help marketers access customers' address, state, and postal code?
- Data-Mapping solutions
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